Meet

A woman with wavy brown hair, smiling, wearing a black jacket and white top underneath. all background and a sunflower to her right.

Claudia Salas Briggs

I’m Claudia Salas Briggs, a bilingual strategic communications advisor helping organizations navigate high-stakes moments with clarity, discipline and cultural fluency.

My work spans media relations, crisis communications, message development, advocacy campaigns, spokesperson training, reputation management, digital content strategy, and AI-era visibility. I help leaders and organizations translate complex issues into clear, trusted messages that resonate with the audiences they need to reach.

With more than 20 years of experience across public affairs, nonprofit, education, health, and advocacy communications, I bring calm judgment, sharp strategy, and hands-on execution when the pressure is high.

Our Work in Action

We measure success by the clarity, confidence, and results our clients achieve.

Legislative Advocacy Campaign
Designed and executed a communications strategy that helped pass key education initiatives, leveraging earned media and community mobilization.

Strategic Campaign Communications for the Win
Led membership and coalition communications efforts including media training, digital engagement and multi-lingual resource development for various high profile statewide ballot measures that helped avert a critical downturn for millions of California students and communities.

Crisis Response During the Pandemic
Guided a statewide association through the COVID-19 crisis with timely, accurate messaging that reached educators, policymakers and families.

Brand Identity for an Advocacy Group
Rebranded a regional nonprofit, crafting a new identity and message that strengthened visibility and community engagement.